O’Leary hopes lessons can be learned from decline of Leeds

David O’Leary believes that a football club has to set realistic targets if they do not want to become part of a story just like the one at Leeds United.

O’Leary left Elland Road in 2002 and following his departure, the club fell into rapid decline down the leagues, finding themselves in League One. Financial troubles were the reasons that Leeds suffered so much in the early-to-mid 2000s and O’Leary hopes that football clubs took a great deal of information from the problems within the Yorkshire side.

‘Whoever is running a football club has to make sure it is sustainable – you can’t expect to get into the semi-finals of the Champions League every year or rely on television revenue every week. You have to set your budgets so that what you need to keep the club going every year is not an unrealistic target. That’s what good Chief Executives do’, O’Leary stated.

The former Arsenal player also praised the work of his former club concerning their sustainability and believes that despite the criticism the club faces for the way they act, they are able to keep making profits season upon season.

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